MotiSpark Launches Free Direct-to-Consumer COVID-19 Telehealth Program for Mental Health During Pandemic

Telehealth startup releases consumer SMS-based video wellness program to help cope with COVID-19-related anxiety, loss and recovery

LOS ANGELES, CA - May 15, 2020 – MotiSpark®, the personalized video engine that sends text messages to provide patients with the emotional support needed to achieve physical and mental health goals, has launched a Direct to Consumer program to help people cope with anxiety, fear and loss resulting from the novel coronavirus pandemic. MotiSpark’s COVID-19 Telehealth Program will be free to consumers and health care providers.

MotiSpark’s COVID-19 Telehealth Program offers mental health care and wellness in the face of layoffs, effects of social distancing and at-home Isolation, diagnosis, recovery, hospitalization or decline due to the COVID-19 pandemic. The program aims to reduce stress and anxiety with a free, easy to use mental health and wellness program.

The program uses evidence-based therapeutic approaches in a social media-like experience that motivates patients with personalized, timely video nudges that educate, motivate and inspire. The program is SMS-based, linking to browser-based video providing greater reach and engagement since there is no app to download. 

“MotiSpark users create and then watch stories of happier, healthier futures where they are the heroes overcoming their obstacles,” said MotiSpark founder and CEO Ariel McNichol. “What we learned working with large health plans, provider systems and Medicaid patients is that our radically different approach keeps patients highly engaged with their doctors, their goals and the desired outcome. We want to open up the power of the platform to help everyone cope with the pandemic. We are all in this together.”

Providers will also benefit from MotiSpark’s COVID-19 Telehealth Program. Fees will be waived for doctors, providers and health care systems choosing to harness the power of MotiSpark’s patient education and engagement to improve outcomes, adherence and efficiency using customized, dynamic video content for COVID-19 related treatment. 

With MotiSpark, physicians are able to instantly personalize ongoing patient care. MotiSpark’s COVID-19 Telehealth Program helps health care providers deliver connected care services to patients at their homes or mobile locations in response to the COVID-19 pandemic.

“When I am in the exam room with a patient, I have a few moments to offer a few words that I hope will inspire and instruct,” said Ellen Rothman, MD, Chief Medical Officer at Martin Luther King, Jr. Outpatient Center in Los Angeles, California. “MotiSpark is brilliant — it offers that encouragement in the moment when it is most needed, when the patient is managing his or her illness in real life, far from the doctor’s office.”

Patient feedback from prior MotiSpark pilots is that patients felt less lonely, saying that MotiSpark videos made them feel like someone cared about them. With the COVID-19 pandemic, health risks like anxiety, depression, and obesity are at all-time highs while access to support and engagement with programs are critically low across all demographics. MotiSpark’s COVID-19 Telehealth Program offers low-investment contextual visual interventions shown to improve health and lead to better health outcomes. 

Consumers and patients can sign up directly at https://www.motispark.com/covid19. Providers can learn more and sign up for a personalized demo at https://www.motispark.com/requestdemo.